Ankit Singh

Analyze The Sentiment Behind Customer Reviews With SmartReader

Sentiment Analysis, in the simplest words, is determining whether a piece of text is positive, negative, or neutral. The system combines natural language processing and machine learning techniques to identify and extract opinions within the text. Presently, sentiment analysis has many practical applications. Companies are constantly trying to analyze their brand presence in the market   →

Introducing ParallelDots Google Sheet add-on 2.0

Since the launch of our Google Sheet add-on back in 2018, so many users have appreciated how our plugin has made it so much easier for them to analyze their open-ended textual data within the comfort of their spreadsheets. The primary reason for developing the Plugins was to help non-developers run text analysis on a   →

Image Recognition For Retail Shelf Monitoring

With the e-commerce boom, CPG/FMCG brands have realized that the traditional methods of retail shelf monitoring or sales promotions are not enough to sustain profits in the cut throat CPG industry. Many retailers are already implementing AI and image recognition to deliver the next level of customer experience. According to Gartner, by 2020, 85% of customer interactions   →

In-Store Data Collection: What Is The Best Way?

For CPG/FMCG manufacturers, sales performance is a primary growth driver. But, their sales forces have little time to allocate to each store, which can highly impact their target reachability. In this blog, we look at the state of in-store data collection and retail audits in the CPG/FMCG industry and explore the best methods to improve   →

Extracting Keywords From Text in Excel Without Coding

Keyword Extractor API extracts keywords out of textual data. It generates an extensive list of relevant keywords and phrases to make research more context focussed. Keyword Extractor API can help in automating text summarization and enhancing SEO and building a keyword cloud. It is a powerful tool in text analysis that can be used to   →

How to Do Sentiment Analysis in Excel Without Writing Code?

ParallelDots Excel Add-in provides state-of-the-art text analysis capabilities from the comforts of your spreadsheets without writing a single line of code. The add-in has been received very well by our users working across different industry verticals like Market Research, Software, Consumer Goods, Education, etc. solving a variety of use-cases. Sentiment Analysis has been the most   →

Improving the Odds of Product Launch (NPD) Success with Image Recognition

Recently ParallelDots organized a webinar where we had a detailed discussion on how to Improve the Odds of Product Launch (NPD) Success with Image Recognition. The event was a great success with an audience of over 200 attendees from 5 continents. This blog consolidates the key points discussed during the webinar. The guest speakers of   →

How ShelfWatch Helps Perfect Your In-Store Execution

In the competitive Australian Fast Moving Consumer Goods (FMCG) industry the annual sales growth presently is hovering around 3% – 4% compared to 8% – 9% of 10 – 12 years ago. The FMCG companies have become more focused on what is happening in-store with the share of their brands versus competition. So, they try to   →

Launching Our Super Affordable Student License

At ParallelDots, we pay special attention to the customers’ feedback to build features that work best for them. Recently we’ve been getting a number of package concession requests from students on our Text Analysis APIs pricing. Initially, we did provide some relaxation on our pricings but realized soon enough that the best solution would be   →

How Image Recognition for Retail Execution Works?

When it comes to retail execution, CPG companies are still struggling at the shelf. To rise above the competition, companies must invest in technologies that enable their sales team to “sell more.” CPG brands are now adopting smart solutions equipped with Image recognition technologies for tracking and maintaining store compliance and brand health. Image Recognition is a   →

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